Common questions
How long does a Craft CMS build take?
Six to twelve weeks for a properly-architected Craft build — content modeling alone is 1–2 weeks before any Twig is written. Multi-site, Commerce, or headless integration each add 2–3 weeks. The “6–12 wks” in the table above is honest; a 4-week Craft build usually means corners were cut on the schema, and you’ll pay for those corners 18 months later when the content model bends instead of growing.
Craft CMS or WordPress?
The comparison table above scores them close on most dimensions — they diverge on content modeling clarity and editor UX. Craft when the content model is the project (knowledge bases, multi-region catalogs, structured editorial across 5+ content types). WordPress when the ecosystem advantages (plugins, hosting maturity, in-house WP skill) outweigh the architectural sophistication. We pick WordPress about 4× more often than Craft — Craft wins when it wins, but it doesn’t win often.
When does Craft Commerce earn the work?
B2B catalogs with custom pricing rules, content-led D2C with editorial woven through product pages, multi-region storefronts with per-region commercial logic. Anything where the commerce flow is bespoke and the team already lives in Craft for content. We don’t pick Craft Commerce for vanilla D2C — Shopify wins on ecosystem and operational maturity. We pick Craft Commerce when “vanilla D2C” doesn’t describe the brief.
